Kenia Caballero
Industry Affairs Manager

Kenia Caballero is the industry affairs manager for the Security Industry Association (SIA). She serves as the primary point of contact on behalf of SIA for programs and events.

Kenia brings 15+ years of marketing and events experience working in different industries such as pharma, insurance, IT, security and life sciences.

Before joining SIA, she worked at Danaher as part of their local and global marketing team focusing on growth, funnel management and customer engagement. Served on the marketing team for Axis Communications covering Mexico, Central America and the Caribbean and launched and drove adoption of products and services for enterprise, government and open-source communities at Microsoft.

Key responsibilities:

• Drive the growth and development of SIA’s presence in Mexico
• Reinforce the value of Expo Seguridad in Mexico