SIA Women in Security Forum Launches Sixth Annual CAN DO Challenge to Combat Food Insecurity

WISF Kicks Off the Sixth Annual CAN DO Challenge, Encouraging the Security Industry and Beyond to Overcome Hunger in America This Holiday Season
SILVER SPRING, Md.—The Security Industry Association (SIA) Women in Security Forum (WISF) has officially launched the sixth annual CAN DO Challenge, a charitable initiative running Oct. 13 through Dec. 3, 2025, designed to unite the security industry in the fight against food insecurity during the holiday season.
Spearheaded by the SIA WISF community’s UpliftHER Subcommittee, the CAN DO Challenge invites security professionals and organizations to help alleviate hunger through both donations and acts of service. The effort reflects the industry’s broader commitment to safety, well-being and social responsibility.
“Once again, we’re making it easy for individuals to participate and contribute,” explained Katie Krug, UpliftHER co-chair and senior account executive at SAGE Integration. “People can shop virtually for grocery items on the Philabundance.org site. In addition, we are encouraging exhibitors at ISC East to pack extra snack items to donate to RMM’s Snack Pack program at the end of the show.”
“Nearly 20% of children across the country are experiencing food insecurity. As a mother, helping to close that gap and feed those in need is important to me,” said Colleen Bourbonais, SIA WISF UpliftHER Subcommittee co-chair and human resource manager at industrialEnet. “The CAN DO challenge is an incredible way to make a meaningful, hands-on impact for families who need support within your own local community.”
Ways to Participate in the CAN DO Challenge
Individuals and companies across the security industry are encouraged to:
- Support a local organization: Volunteer individually or as a team with community food programs, especially during the busy holiday months.
- Host a food drive: Collect nonperishable items or coordinate a local meal service.
- Spread the word online: Share photos and updates on social media using the hashtags #WISF, #CANDOChallenge, #SIACares and #FoodInsecurity.
- Donate funds: Financial contributions to local or national food banks are equally valuable; every effort counts toward making a difference.
- Send food with ISC East booth: If your company is attending ISC East this year, send nonperishable food items directly to the Javits Center with your booth setup or pack snacks to donate at the SIA booth on the show floor.
For additional information, volunteer opportunities, donation links, and social media resources, visit the CAN DO Challenge page on SIA’s website.
The SIA Women in Security Forum (WISF) brings together security professionals to promote, recruit and cultivate women’s leadership for a more inclusive, diverse industry. Beyond the CAN DO Challenge, WISF leads a variety of initiatives including:
- The SIA Progress Award, recognizing those advancing opportunities for women in security
- The WISF Scholarship Program, supporting professional development and education
- Volunteer and community outreach efforts, a virtual education series and collaborative partnerships with organizations that empower women in security and technology
- Sponsorship of the Women in Biometrics Awards and numerous networking and leadership events
Participation in the Women in Security Forum is open to all employees of SIA member companies and SIA student members. Learn more and get involved here.
About SIA
SIA is the leading trade association for global security solution providers, with over 1,600 innovative member companies representing thousands of security leaders and experts who shape the future of the security industry. SIA protects and advances its members’ interests by advocating pro-industry policies and legislation at the federal and state levels, creating open industry standards that enable integration, advancing industry professionalism through education and training, opening global market opportunities and collaborating with other like-minded organizations. As the premier sponsor of ISC Events expos and conferences, SIA ensures its members have access to top-level buyers and influencers, as well as unparalleled learning and network opportunities. SIA also enhances the position of its members in the security marketplace through SIA GovSummit, which brings together private industry with government decision-makers, and Securing New Ground, the security industry’s top executive conference for peer-to-peer networking.