WISF CAN DO Challenge

Join WISF in Combating Hunger During the Holiday Season

CAN DO Challenge 3

About the CAN DO Challenge

The SIA Women in Security Forum (WISF) is calling upon our friends throughout the security industry and beyond to help overcome hunger in America. For our seventh annual CAN DO Challenge, WISF urges each of us to personally make a difference this holiday season.

Simply donate a “can” or “do” an act – like delivering or serving a meal.

CAN DO is about alleviating hunger as part of our industry’s collective commitment to human safety and well-being. We welcome everyone to participate.

How to participate

It's easy to participate! From now through Dec. 1, 2026 get involved with a local charity effort and post a picture of your activities on LinkedIn. Inspire others to do the same and make sure to tag #WISFCanDo so we can track participation. Let us know by emailing SIA Charitable Giving Subcommittee Co-Chairs Katie Krug and Colleen Bourbonais. Tell us the location and name of your company in your message.

Your Help Is Needed

Hunger in America today is happening in our neighborhoods, our schools, our workplaces and perhaps in homes just doors away from our own. In 2025, nearly 1 in 4 American adults experienced food insecurity, and among adults raising children, that number climbed to nearly 1 in 3. For millions of families, the question is no longer simply “What’s for dinner?” but “Can we afford dinner?” Parents are stretching meals, choosing cheaper and less nutritious food, skipping meals themselves, and weighing groceries against rent, utilities, medicine and other necessities.

How to Make a difference

CAN DO means getting involved locally.

As individuals and as businesses, we can donate, volunteer, organize food drives, support local food banks and pantries, and use our resources and relationships to help. We may not be able to solve hunger alone—but together, community by community, we can make sure fewer of our neighbors have to wonder where their next meal will come from.

This year, WISF is collecting monetary donations for the Food Bank of NYC. In 1983, New York City was in crisis. Safety nets were failing, and families were going hungry. Two New Yorkers, Kathy Goldman and Jack Fritts, refused to stand by and co-founded the Food Bank of NYC with a small group of other New Yorkers who shared a bold vision: to build the city’s first food bank. They secured a lease for a food distribution center in The Hunts Point Cooperative Market big enough to serve all five boroughs.

What began with 600,000 pounds of food and 129 agencies has grown into a citywide network of nearly 800 community partners. Today, under CEO Leslie Gordon, the Food Bank of NYC moves millions of pounds of food daily - getting it where it’s needed most so New Yorkers can live healthier, fuller lives.

If you would like to donate, you may do so online at https://give.foodbanknyc.org/campaign/846844/donate.

Inspire Others to Make a Difference!

We hope that by sharing acts of giving via social media and tagging our messages as part of the CAN DO Challenge, we can inspire others to do the same. Our goal is to mobilize the strength of the companies where we work, along with the greater security industry, to make a meaningful difference in all 50 states.

Get the Word Out!

Use videos and images to challenge others to get involved. Here are some resources to get started:

Going to ISC East?

WISF is thrilled to be partnering with Mission 500 this year at ISC East.  Mission 500 is a nonprofit organization founded in the security industry dedicated to helping children and families in need.

If you will be attending ISC East this year, please plan to visit the Mission 500 booth to pack a personal care package that will be distributed to needy individuals and families in NYC.

While visiting the booth, you may also donate to Food Bank for New York City using a QR code on your mobile. Mission 500 will be matching donations up to $2,500.

Our Impact

In 2025, the sixth year of this initiative, we saw the greatest level of awareness and industrywide involvement yet. Thank you to the CAN DO program sponsors, participating companies, RX Global, and dedicated individuals who made a difference in combating food insecurity. Let’s do even more in 2026!

We CAN DO!

Volunteers Wanted! Join WISF's UpliftHER Subcommittee

The WISF UpliftHER Subcommittee is currently seeking volunteers to join the subcommittee and support the WISF community’s charitable efforts, including the CAN DO Challenge. Interested individuals can sign up to volunteer here.

We CAN DO!

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