SIA New Member Profile: Sitasys AG

Sitasys office
Boris Stern, chief business development officer, Sitasys

New Security Industry Association (SIA) member Sitasys AG is a dynamic company that provides an innovative alarm management platform, fingerprint identification and secure train communication. The company is headquartered in Solothurn, Switzerland.  

SIA spoke with Boris Stern, chief business development officer at Sitasys, about the company, the security industry and working with SIA.

Tell us the story of your company.

BS: Sitasys was founded in 2012 as a spinoff of Ascom. Thereby Sitasys adds 30 years of experience in developing open platforms to the security industry.

Sitasys envisions democratizing access to alarm management. We want to give users the keys to managing their security operations and applications from a centralized platform with an unexceptional best experience at all times. We believe that the power of cloud-based technology accelerates the digitalization of alarm management and increases the reliability of security operations as a whole.

What solutions/services does your business offer in the security industry? And what makes your offerings/company unique?

: evalink is an interconnected digital alarm management solution designed for business efficiency. In all parts of its ecosystem, evalink brings businesses, alarm receiving centers and installers the right set of digital tools and applications to cover the whole chain of their security operations’ needs.

The evalink platform is unique because it is the world’s first end-to-end certified cloud platform: a hybrid alarm receiving and processing platform based entirely on the cloud. It allows established players and new market entrants to migrate their workload to the cloud, emphasizing automation and the optimization of operational processes.

What is something we might not know about your company – or something new you are doing in security?

BS: Sitasys is here to disrupt a fragmented and siloed security industry. As more and more objects from all industries and supporting many interconnected networks will generate alarms, the interaction of security industry partners will make new businesses and challenges arise.

What is your company’s vision, and what are your goals for the security industry?

BS: Our vision is “together for a safer world.” We design our products and services to simplify alarm transmission and management with powerful yet easy-to-use technology and better experiences. We build trustworthy relationships with our customers and partners towards our mission to democratize security by connecting technology and people to protect values and lives better. We are highly excited about the future of Sitasys and very proud of being where we are today, helping our clients be more efficient by the day.

What do you think are the biggest opportunities in the security industry right now?

BS: The opportunities are coming through a revised form of traditional alarm management brought by new technology and the need for scalability. As Uber did in the movement of people, cloud architectures and innovative services can now be offered with a few mouse clicks and a little bit of creativity!

What are your predictions for the security industry in the short and long term?

BS: Technology and networks are evolving rapidly but not uniformly; the transformation to all-IP will still take several years, in my opinion. An interesting collision in terms of economic and technical models will oppose a world through the Internet of Things with established players with enormous expertise on complex systems that often ensure people’s vital safety.

What are the biggest challenges facing your company and/or others in the security industry?

BS: One of the main challenges that we currently have in the new security industry is the adoption and understanding of cloud-based outsourcing in a context where data security and privacy are crucial. A trustworthy relationship with the notion of the cloud through one or more trusted partners is a guarantee of success, just like a non-cloud-based infrastructure. The difficulty of migration of currently connected systems will force an intelligent migration.

What do you enjoy most about being at your company – and in the security industry?

BS: Sitasys is a unique organization that gives everyone the freedom to be part of an exciting and challenging success story. We advocate for changing employees’ mindsets to develop more innovative products and services in collaboration with customers and partners. As a vision-driven company, we strive to work closely with our customers, partners and stakeholders to drive innovation and growth.

What does SIA offer that is most important to you/your company? And what do you most hope to get out of your membership with SIA?

BS: We are grateful for the opportunity to be a member of SIA and thereby part of an extensive network of professionals that lead the change in the security industry.Being connected to established and new companies in our industry, building relationships, sharing knowledge from key players on how to do better tomorrow and being known beyond borders of any kind are very important for Sitasys. 

How does your organization engage with SIA? What are your plans for involvement in the next year?

BS: Our active participation in developing SIA standards that are being used internationally by manufacturers is a key element of our network growth. We like to animate and actively communicate our vision through virtual or physical events.

The views and opinions expressed in guest posts and/or profiles are those of the authors or sources and do not necessarily reflect the official policy or position of the Security Industry Association.