Membership and Marketing Committee

The mission of the SIA Membership and Marketing Committee is to provide guidance in creating member value, especially for the purposes of increasing member retention, new member development and overall member engagement. The committee helps refine concepts for new benefits and provide feedback on the current portfolio of member programs, products and services. This committee helps gauge the overall member experience at various touchpoints and helps SIA understand current market forces and how they are affecting membership segments.  The committee also oversees the development and execution of member recruitment and retention programs.

Accomplishments

  • Assistance in unprecedented SIA membership growth
  • Input into new value-based membership dues program
  • Review of SIA marketing programs including new website (November 2017)
 

Get Involved: Volunteer Your Expertise!

Your knowledge and leadership on an SIA committee can help shape the future of the security industry. Contact SIA staff for volunteer opportunities.

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