Posts Tagged ‘Research’
Security Industry Association Launches SIA Security Market Index
Survey gauges confidence among executives at SIA member companies. Silver Spring, Md. — The Security Industry Association (SIA) has launched the SIA Security Market Index, a bimonthly measure of business confidence in the security industry. The SIA Security Market Index surveys a select group of nearly 100 executives at SIA member companies to gauge the…
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Security Industry Association Publishes Study on Business Marketing Effectiveness
Study examines marketing effectiveness of 24 surveillance and 16 access control technology companies, as reported by 1,090 respondents. Silver Spring, Md. — The Security Industry Association (SIA) today announced the release of a major new study designed to improve the marketing effectiveness of organizations selling products and services into the security market—Business Opportunities in the…
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New Edition of SIA Technology Insights Released
Second edition of ground-breaking publication covers trends in video cameras, access control and authentication methods as well as security solutions for small business, manufacturing standards and more. Silver Spring, Md. — The Winter 2013-14 edition of SIA Technology Insights is now available on the Security Industry Association (SIA) website. SIA Technology Insights provides original, exclusive,…
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Security Industry Association and County Executives of America Join Forces to Bolster Public Safety and Emergency Management
SIA and CEA pool their expertise in security technologies, local policy making to advocate for enhanced security solutions. Silver Spring, Md. — The Security Industry Association (SIA) and the County Executives of America (CEA) signed a memorandum of understanding (MOU) recently to share resources in support of fostering stronger approaches to public safety and emergency…
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Measuring Marketing Effectiveness
On Oct. 24, I was pleased to share the results of a yearlong study on marketing effectiveness in a webinar presented by the Security Industry Association (SIA), Marketing Effectiveness—Raising Awareness in the Buyer’s Mind. The study offered a view from the buyer’s perspective, and it was supported by nine industry trade publications, which cooperated to…
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SIA Technology Insights Digital Version Released
Publication provides original, vendor-neutral analyses of security technologies Silver Spring, MD — The digital version of SIA Technology Insights is now available on the Security Industry Association (SIA) website. SIA Technology Insights provides original, exclusive, vendor-neutral analyses of emerging security technologies from industry leaders. Produced with the end user in mind, the publication is intended…
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First Edition of SIA Technology Insights Released
Publication provides exclusive vendor-neutral analyses of emerging security technologies SILVER SPRING, Md. – The Security Industry Association has launched a new journal about security technology called SIA Technology Insights. The publication provides original, exclusive, vendor-neutral analyses of emerging security technologies from industry leaders. Produced with the end-user in mind, SIA Technology Insights is intended to…
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SIA Releases Cloud and Mobility White Paper
SILVER SPRING, Md. – The Security Industry Association (SIA) Standards Committee this week announced the first deliverable of the recently formed Cloud and Mobility Working Group: an industry white paper that explores the impact of the cloud on physical security. The paper, available as a free download from the SIA website, defines the group’s vision…
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98% of SIA Members Would Recommend the Association to a Colleague
Strong member retention numbers reflect SIA’s dedication to the industry Silver Spring, MD — The Security Industry Association (SIA) is proud of the loyalty shown by its members, as demonstrated in the most recent survey to assess the needs of members and measure their satisfaction levels with its benefits and services. When asked if they…
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Securing New Ground Executive Conference Nov. 1-2 at Conrad Hotel NYC
Growth Strategies session provides insight into industry trends, research and business strategy SILVER SPRING, MD –Securing New Ground™, the Security Industry Association (SIA) Executive Conference, will be held Nov. 1-2 at the Conrad Hotel in New York. The conference includes high-impact sessions such as “Growth Strategies – It’s a Matter of Survival!” where savvy business leaders take…
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